Sprinx expands its presence in the MENA with a new office in Dubai

Sprinx is reinforcing its presence in the MENA market with the opening of a new office in Dubai. This strategic move underscores the company’s commitment to investing in the region and strengthening its operations in one of the world’s most dynamic business hubs.

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As part of this expansion, Sprinx has also become a member of the Dubai Hub for made in Italy, a prestigious initiative by Italiacamp that fosters the internationalization of Italian companies, located within the Dubai World Trade Centre Free Zone. A physical presence in the heart of the MENA’s business ecosystem which will facilitate growth by providing direct access to key market players, local institutions, and strategic networking opportunities.

This new office represents an important step in our strategy to deepen our engagement with the MENA market,” said Sara Giolfo, International Sales Manager at Sprinx. “By establishing a physical presence in Dubai, we are positioning ourselves to better serve our clients, support the deployment of our projects, provide comprehensive technical development and assistance, forge new relationships, and contribute to the region’s innovation landscape”.

Leveraging the power of AI-driven video analytics and intelligent traffic management, Sprinx delivers innovative solutions designed to enhance safety and efficiency across both urban and extra-urban mobility networks.

With over 15 years of experience in traffic analysis, Sprinx enters the MENA market bringing a proven track record built not only on robust, field-tested AI algorithms, but also on comprehensive expertise in system design, implementation, and long-term maintenance. The opening of the new office in Dubai marks a strategic milestone in the company’s international expansion. This physical presence enables Sprinx to better support local projects at every stage while positioning itself to capitalize on the region’s rapid economic growth. Committed to strengthening its footprint, Sprinx continues to invest in new opportunities across the Middle East and North Africa.